Early CockroachDB articles on Hacker News

Developer Markepear testimonials

๐—›๐—ผ๐˜„ ๐˜๐—ผ ๐—ฐ๐—ฟ๐—ฒ๐—ฎ๐˜๐—ฒ ๐—ด๐—ผ๐—ผ๐—ฑ ๐˜๐—ฒ๐—ฐ๐—ต๐—ป๐—ถ๐—ฐ๐—ฎ๐—น ๐—ฐ๐—ผ๐—ป๐˜๐—ฒ๐—ป๐˜ ๐˜๐—ต๐—ฎ๐˜ ๐˜๐—ต๐—ฒ ๐—›๐—ฎ๐—ฐ๐—ธ๐—ฒ๐—ฟ ๐—ก๐—ฒ๐˜„๐˜€ ๐—ฎ๐˜‚๐—ฑ๐—ถ๐—ฒ๐—ป๐—ฐ๐—ฒ ๐—น๐—ถ๐—ธ๐—ฒ๐˜€?

The general tip is simple. Create content that the HN audience finds interesting.

๐—ง๐—ต๐—ฎ๐˜ ๐˜๐˜†๐—ฝ๐—ถ๐—ฐ๐—ฎ๐—น๐—น๐˜† ๐—บ๐—ฒ๐—ฎ๐—ป๐˜€:

  • Something that feeds curiosity (how does X work, why did Y happen, what is it like to do Z)
  • Something real, transparent, and written in first person (real stories)
  • Something technical and focused on the dev or founder crowd

But how do you actually do that?

๐—ข๐—ป๐—ฒ ๐—ผ๐—ณ ๐˜๐—ต๐—ฒ ๐—ฝ๐—น๐—ฎ๐˜†๐—ฏ๐—ผ๐—ผ๐—ธ๐˜€ ๐˜๐—ต๐—ฎ๐˜ ๐˜€๐—ผ๐—บ๐—ฒ ๐˜๐—ฒ๐—ฐ๐—ต๐—ป๐—ถ๐—ฐ๐—ฎ๐—น ๐—ณ๐—ผ๐˜‚๐—ป๐—ฑ๐—ฒ๐—ฟ๐˜€ ๐—ฑ๐—ฒ๐—ฝ๐—น๐—ผ๐˜†๐—ฒ๐—ฑ ๐˜„๐—ฎ๐˜€ ๐˜๐—ต๐—ถ๐˜€:

  • Get your technical founder or core developers to write articles
  • Those articles are focused on the technical challenges of building your product
  • Again, don't write what your product does but rather how you build it. Mistakes you made, ideas you tried, technical challenges you had to overcome.
  • Share real value with that dev audience. And to give people real value, you need to have folks who actually understand their problems. Those are typically senior devs/founders.
  • You will inevitably hint that you are building a product and the folks who are interested in your product and you will go deeper. ย 

That was exactly what folks from CockroachDB did at the beginning. ย Heard about it on one of the episodes of the Unusual Ventures podcast with Peter Mattis from Cockroach Labs.

๐—˜๐˜…๐—ฎ๐—บ๐—ฝ๐—น๐—ฒ๐˜€ ๐˜๐—ต๐—ฎ๐˜ ๐—ต๐—ถ๐˜ ๐˜๐—ต๐—ฒ ๐˜๐—ผ๐—ฝ ๐—ผ๐—ณ ๐—›๐—ก:

โ€ข "CockroachDB Stability Post-Mortem: From 1 Node to 100 Nodes"
โ€ข "Serializable, lockless, distributed: Isolation in CockroachDB"
โ€ข "How CockroachDB Does Distributed, Atomic Transactions"
ย 
Kudos Cockroach Labs team and thanks for sharing!

  • Listen to the full episode
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