"Between to Nerds" Video from SST

Developer Markepear testimonials

This is one of the most interesting content pieces I have seen in dev tools recently ūüĎá

Comes from @SST and believe it or not is a comedy video created to promote integrations.

That's right.

So SST integrated with Astro and instead of creating "just another how-to use X+Y" video they created this:

  • A copy of "Between Two Ferns" comedy show
  • With one of the founders of Astro framework which they integrated recently
  • Where they don't really talk about integration too much ;)
  • And reportedly got a ton of signups from this

It was a fun brand play but got way more views than a tutorial ever could.

And it connected with their audience in a human way that will be remembered (and shared).

Nice.

  • See on Youtube
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